The coffee pod company behind the first aluminum K-Cup® encourages all to spread kindness with a chance to win a year’s supply of coffee.
Charleston, SC., (January 2025) — Cambio Roasters, the innovative coffee pod company led by former Keurig® Chief Innovation Officer, Kevin Hartley, is thrilled to announce that Cambio will be holding a Kindness Contest in honor of Random Act of Kindness Week. From February 9-15, 2025, Cambio invites coffee lovers to spread kindness and win big by participating in their contest to win a year’s supply of Cambio’s organically roasted, sustainably sourced coffee—all conveniently packed in aluminum pods that are better for the planet and Keurig®-compatible.
Here’s how it works: To enter, participants must perform a kind act, document the experience, share it on social media, tag Cambio Roasters, and follow their respective social accounts. Whether it’s buying a gift for a friend, helping a neighbor, or simply offering a smile to brighten someone’s day, every act of kindness counts.
“At Cambio, we believe kindness is contagious—and what better way to celebrate Random Act of Kindness Week than by encouraging our community to make a difference?” said Kevin Hartley, CEO of Cambio Roasters. “Through this campaign, we hope to inspire small but meaningful actions that make the world a better place, one cup at a time.”
This campaign is a clear expression of Cambio’s core values of sustainability, community, and generosity. By encouraging acts of kindness, Cambio aims to inspire its community to join them in their mission to create a more sustainable and compassionate world.
Cambio also encourages participants to share kindness by gifting coffee to a friend. As Hartley noted, “A great cup of coffee shared with someone you care about is one of the simplest, yet impactful, acts of kindness.”
Photo from Cambio Roasters®
Cambio and its customers are making a difference locally and globally through impactful partnerships. Every purchase of Cambio coffee supports 4Ocean’s mission to remove plastic from oceans, with nearly 38 million pounds removed since 2017. By choosing Cambio, customers actively contribute to this vital effort. Additionally, Cambio donates 20% of its profits to Food 4 Farmers, empowering coffee-farming families to combat food insecurity, build sustainable food systems, and create thriving local food hubs, fostering biodiversity and healthier futures for the communities behind the world’s coffee.
For more information on Cambio Roasters, the Random Act of Kindness Week campaign, and their various initiatives and partnerships, visit https://cambioroasters.com/.
Non-Affiliation & Disclaimer
Cambio Roasters and its products are not affiliated, associated, endorsed, or in any way connected with Keurig Dr. Pepper Inc. or Keurig Green Mountain, Inc. “Keurig®” and “K-Cup®” are registered trademarks of Keurig Dr. Pepper Inc. Cambio Roasters’ aluminum coffee pods are compatible with Keurig® machines, but Cambio Roasters is an independent brand offering an eco-friendly alternative. Cambio Roasters products are not sponsored, licensed, or approved by Keurig Dr. Pepper Inc.
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About Cambio Roasters®:
Cambio Roasters is redefining the single-serve coffee market with innovations driven by sustainability, quality, and social impact. Led by CEO Kevin Hartley, formerly of Keurig Green Mountain®, the company delivers the finest organic coffees in the world’s most recyclable pods. Cambio Roasters’ mission is to transform the iconic coffee pod for the next 25 years, blending third-wave coffee culture with a positive environmental and social impact, while also elevating the entire coffee-consuming experience. Through focused farm-to-pod sourcing, community engagement, and product excellence, Cambio Roasters invites coffee enthusiasts to enjoy a richer, more meaningful coffee experience while contributing to a more sustainable future.
For media inquiries please contact:
Heather Holmes
media@publicityforgood.com
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