Business

How J.D. Frost Built CROFT & FROST From The Ground Floor

J.D. Frost is a name synonymous with courage and discipline, as he believes they are the foundation to all personal, professional, and financial successes. J.D. is the CEO of CROFT & FROST, a serial entrepreneur, C.P.A., public speaker, and author. Beyond standard accounting and wealth creation, CROFT & FROST provides more than the typical accounting firm. J.D. Frost offers business guidance that goes beyond finances thanks to his dual CPA and MBA degrees and experience as an entrepreneur. He helps his clients, business partners, and employees build courage and create wealth by using the four foundations of wealth creation.

CROFT & FROST redefines the typical accounting firm model. They break the traditional mold of accounting in terms of how they market themselves, sell their services, serve their clients, and operate internally. In order to best serve their clients, they focus heavily on their core value of collaboration. Two years ago, when they began to adhere to Gino Wickman’s book Traction, their company underwent a transformation. To achieve where they are now, J.D. followed the instructions and used the resources offered in Traction as a road map for his entire business. He started to incorporate The Daily Ledger, a system he created,  in his businesses and encourages employees to focus on their own personal, professional, and financial goals to best serve their clients.

CROFT & FROST has a track record of successfully managing and leading audits as well as other assurance engagements, including tax return preparation for clients in the manufacturing, construction, and real estate industries. By having a thorough understanding of the client’s particular industry and the associated complex tax issues affecting those clients, they can offer strategic assurance and tax planning assistance. They have the proven capacity to build relationships outside of accounting that have an impact on current and potential clients regarding wealth management, insurance, and finance, as well as the ability to serve as a trusted professional to help business owners achieve their operational objectives. You can keep up with J.D. Frost and his journey to further success by following him on Instagram here and to explore business opportunities, you can visit his official website here.

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